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Strategic Business Development (BUS 695)

Term: 2013-2014 Academic Year Summer Term

Faculty

Dr. Monty Bohrer
E-mail address is hidden, click here to e-mail
Office Hours:
  • By appointment or
  • Monday 10:00 AM to 11:30 AM
  • Monday 1:00 PM to 2:00 PM
  • Wednesday 10:00 AM to 11:30 AM
  • Wednesday 1:00 PM to 2:00 PM
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    Description

    This capstone course covers the determination and analysis of strategic goals and objectives for an organization, both in theoretical approaches and actual application. This will include studying strengths, weaknesses, opportunities, and threats. Students will learn how to do environmental and competitive analysis. They will also learn to assess various external factors that influence strategic planning, such as economic, social, legal, political, technological, and competitive factors. Through the use of case studies, simulations, and/or application to actual companies, students will get to try out what they have learned. The work done in this course will take into account the cumulative learning from this MBA program in strategic leadership. It will include a final presentation of findings, the completion of a business content area exam, and the closing out of a portfolio of important student projects from the overall MBA program